My journey as a Marketing and Creative Leader spans over 24 years. With a keen eye for innovation and a deep understanding of branding, I have navigated diverse brand landscapes including retail, home care, personal care, jewellery, media, and finance.

Across my career, I have not only partnered with both startups and global organisations but also build brand solutions as an entrepreneur and shaped in-house marketing capabilities within companies such as Phoenix Malls and Radio Mirchi.

Earlier in my career, I honed my craft at leading global advertising networks including JWT, Leo Burnett, DDB, and Y&R. These experiences enabled me to create compelling communication and design-led brand narratives for a wide spectrum of clients.

My experience across agency leadership, entrepreneurship, and in-house marketing has taught me how to strike the right balance between brand building, creativity, and commercial efficiency.

I believe the most powerful brands are those that turn business purpose into stories that consumers resonate with.